Toyin Abraham’s ‘Alakada: Bad and Boujee’ grosses N58.6 in opening weekend
Nollywood star and producer Toyin Abraham Ajeyemi’s newest installment within the in style “Alakada” franchise, “Alakada: Bad and Boujee”, has achieved outstanding success, grossing N58.6 million throughout its opening weekend (December 20–22, 2024).
Premiering on December 15, the comedy-drama has shortly turn into a vacation sensation, drawing audiences nationwide to cinemas.
Abraham, who performs the franchise’s lead character Yetunde, took to Instagram on December 23 to thank followers for his or her unwavering help:
What she stated
“With an overwhelming outpouring of love, kindness, and compassion from fans all across the country, we were able to achieve this amazing opening weekend figure. Thank you for watching and supporting us. Without expecting gifts or inducements at the box office to buy our tickets, you’ve stood by us, and we are deeply grateful.”
The “Alakada” collection, which started in 2009, has established itself as a cornerstone of Nollywood comedy. The 2017 installment, “Alakada Reloaded”, earned N50 million in its first week, making it one of many highest-grossing Nollywood movies of the yr.
In 2020, “Fate of Alakada: The Party Planner” grossed over N100 million inside 53 days of launch, marking a major milestone as the primary theatrical launch following the COVID-19 shutdown. The movie’s efficiency was seen as an emblem of resilience for the Nigerian movie trade throughout a essential restoration interval.
What to know
Beyond its comedic enchantment, “Alakada: Bad and Boujee” has resonated with audiences for its well timed exploration of latest points. The movie addresses societal challenges similar to abuse, deception, and the stress to challenge an idealized life-style within the age of social media.
- By tackling these themes by means of humor and relatable storytelling, the movie has attracted a various vary of viewers, cementing its place as each entertaining and thought-provoking.
- The fifth installment within the “Alakada” franchise follows the journey of Yetunde, a younger girl from a modest background who fabricates tales to look rich and influential. The character’s struggles and antics have captivated audiences over time, reflecting societal dynamics with a comedic twist.
- With sturdy box-office numbers and important popularity of its narrative depth, “Alakada: Bad and Boujee” is setting a excessive bar for vacation releases. As December unfolds, the movie is predicted to proceed drawing crowds, contributing to what guarantees to be a vibrant season for Nollywood cinemas.
This milestone reinforces the cultural influence of the “Alakada” collection and affirms Toyin Abraham’s affect as a number one pressure within the Nollywood trade.
